We’ve reached another milestone with the Small Biz Café! In commemoration of our 150th blog post, we’d like to say thank you yet again for your continued support and interest. The topics for our blog are carefully selected to reflect the interest of our clients. We strive to provide you with interesting and engaging articles we hope you enjoy reading weekly. Join our discussion and let us know which topics you would like to see covered.
Here’s a highlight of some of our favourite posts since launching the blog.
1. Pricing your Products (Published August 14th, 2013)
How do you determine the pricing of your products? How can you establish the right amount to meet your bottom line without pushing away your customers? To identify the best price suitable to your business, consider the cost of supplies; how much will it cost you exactly to make your product? You will also want to factor in your competitors’ prices. You will need to look at the cost of the product without your markup- naturally if the product’s prices are higher; you will want to mark-up the prices accordingly. Ensure there is a market for your products in your area. Factoring in industry trends and demographics should provide you with the appropriate pricing.
2. The Virtual Business (Published July 24th, 2013)
Being accessible virtually anywhere is paramount for any small business. You will want to access your information (such as databases, accounting spreadsheets and inventory records) at all times in case of emergency. Always use a secure internet connection, reliable WI-FI connection, password protected programs, virus protection and the appropriate mobile device for maximum performance.
3. Handling Negativity on Social Media (Published December 12th, 2012)
Social media is fundamental for businesses… it encourages active engagement and provides great exposure, but putting yourself out there can also be a perfect platform for negative criticism to arise. How you deal with this negativity will speak wonders of your business. Remember to respond immediately and offer a solution. Never delete the comment but address it as soon as possible.
Thank you again for following our page! We look forward to continue bringing you articles on current business and entrepreneurship topics.